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‘APASSION’ was born through a passion for quality, great customer service and fantastic food, delivered in a beautiful, relaxing environment.

APASSION is owned and run by husband and wife team Rob and Vicky. Having been fortunate enough to have been on numerous luxury ski holidays over the years, to have travelled extensively and to have worked a winter ski season with a top-end ski holiday company, we have gained a sense of what we believe makes for the ultimate ski holiday experience.

We pride ourselves on our quality of service, consistently high standards, attention to detail and culinary expertise, all set in luxurious yet comfortable and welcoming surroundings.

After some considerable research across the Alps, we discovered Samoëns and were instantly taken by its history, natural beauty and the Grand Massif ski domain and decided to make Samoëns the home of APASSION.

Being very particular about the APASSION experience we want our guests to share, we set about designing our own luxury chalet, Chalet APASSION, to ensure that everything we hope you love about a luxury alpine chalet could be combined into one.

Every detail within the chalet has been given considerable thought and carefully chosen to make your stay with us as easy, relaxing and enjoyable as possible.

After 3 successful years of operating Chalet APASSION, we opened our second luxury chalet in Samoëns, Chalet ALLURE, just 200m from the Saix lift and the foot of the Grand Cret piste in the beautiful hamlet of Vercland.

Vicky’s experience as a chef, providing ‘high-end dining’ in the luxury fully catered ski holiday business, was a great success.  We hope that her passion for food and especially for her sumptuous cakes draws some familiar faces back to holiday and ski in Samoëns.

Rob’s experience as an alpine ski resort manager helps to ensure the smooth running of the business, making sure your stay with us is hassle free.

We look forward to sharing our APASSION with you in order to make your alpine holiday a truly memorable experience.

Chalet APASSION is French registered EI company:- SIRET number 527 504 005 000